Skyfall Research

Here are Children's show reporters/hosts with the cast. This shows trying to increase target audience and get families to watch this as a whole. 

Here is the exclusive Skyfall collaboration with Coca Cola Zero. It's a distinct Limited Edition bottle.

Here is an example of product placement in Skyfall with Heineken 

Here is the watch always seen when James Bond is using his 'only he can use' gun - It's the Omega Seamaster Planet Ocean

Showing Synergy with Heineken

Behind the scenes shot of Daniel Craig taken from the website. 

Showing product placement with Aston Martin

Official James Bond website. This of course incorporates social media, seen present in the top right: Twitter, Facebook and share between other social networking sites

Official Skyfall Poster: Sticking to eye of the famous James Bond 9mm barrel. Of course giving away the fact it's James Bond without putting James Bond and only having to write Skyfall. Daniel Craig is on this instead of the other characters, not only for the mere fact that he is the main character but for the fact he is an A list star who alone can sell a movie.

Adele Skyfall poster, showing synergy in grabbing figure head Adele to do the sound track for James Bond. Of course at the time of release (October) Adele was the singer of the moment, and due to this fans of Adele will be bound to watch the film along with buying the soundtrack. It is only right to cast a British singer to do the main soundtrack for a British film.

The actual premiere showing of Skyfall, you can see the red carpet and the stars, especially James Bond himself (Daniel Craig)

Adele Skyfall music video, I'm not sure if there is an official one. Either way showing a the soundtrack of Skyfall being effective.